Privacy Policy

Your privacy is important to us. By using our website in a way that leads to you providing us with personal information you are providing tacit agreement to abide by our policies.

This privacy policy has been compiled to better serve those who are concerned with how their ‘Personally Identifiable Information’ (PII) is being used online.

What personal information do we collect from the people that visit our website?
When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address or other details to help you with your experience.

When do we collect information?
We collect information from you when you subscribe to a newsletter or leave a comment or other information on our site.

Please note: You retain ownership of your comments. trulyplum.com  does not own them and expressly disclaims any and all liability that may result from them. By commenting on this site, you agree that you retain all ownership rights in what you post here and that you will relieve trulyplum.com of any and all liability that may result from those postings.

Visitor comments may be checked through an automated spam detection service.

How do we use your information?
We may use the information we collect from you when you register, sign up for our newsletter, respond to a survey or marketing communication, surf the website or use certain other site features in the following ways:

  • To send periodic emails regarding your order or other products and services

How long do we retain your data?
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights do you have over your data?
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

How do we protect your information?
We do not use vulnerability scanning and/or scanning to PCI standards. We only provide articles and information. We never ask for credit card numbers.

We use regular Malware Scanning. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

We implement a variety of security measures when a user enters, submits, or accesses their information to maintain the safety of your personal information. Should you click on an affiliate link on our website you will be directed away from our website and any subsequent transactions you undertake will be solely with the said product provider. All transactions are processed through a gateway provider and are not stored or processed on our servers.

Do we use ‘cookies’?
Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. For instance, on ecommerce websites cookies are used to help remember and process selected items in the shopping cart. They are also used to help us (the website owner) understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to understand and save user’s preferences for future visits.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browsers vary, check your browser’s Help Menu to learn the correct way to modify your cookies.  See our Cookie Policy for further details.

Please note: If you turn cookies off it may affect the user experience, in that some features of the website may be compromised and not work as efficiently.

Third-party Disclosure
We do not sell, trade or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business or serving our users, so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies or protect ours or others’ rights, property or safety.  However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising or other uses.

Illegal activity or other serious acts or allegations could create legal liability for our website. In those cases, we reserve the right to share your information, or else may simply be compelled to do so by law.

On the other hand, there may be times when we would need to share your private information in order to protect our own interests. For instance, in cases of suspected or alleged copyright infringement or other intellectual property violations, it may be necessary to share personal information.

Note: any personal information you provide to others apart from us or our vendors is wholly optional. If you disclose private information in a blog-post comment on our website that information is from that moment public and therefore beyond our control or responsibility.

Third-party Links
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Google
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users.

At this time we have not enabled Google AdSense on our site but we may do so in the future.

trulyplum.com  uses Google Analytics to help analyse how users use the website. The tool uses cookies to collect standard internet log information and visitor behaviour information in an anonymous form. The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google. This information is then used to evaluate visitors’ use of this website and to compile statistical reports on website activity.

We will never (and will not allow any third party to) use the statistical analytics tool to track or to collect any Personally Identifiable Information of visitors to our site. Google will not associate your IP address with any other data held by Google. Neither we nor Google will link, or seek to link, an IP address with the identity of a computer user.

You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Embedded Content from Other Websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to post a Privacy Policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous Privacy Policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared.
(See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf)

According to CalOPPA, we agree to the following:

  • Users can visit our site anonymously
  • Once this Privacy Policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website
  • Our Privacy Policy link includes the word ‘Privacy’ and can easily be found on the page specified above
  • You will be notified of any Privacy Policy changes on our Privacy Policy page

You can change your personal information by emailing us at debs@trulyplum.com

How does our site handle Do Not Track (DNT) signals?
We honour DNT signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does our site allow third-party behavioural tracking?
It’s important to note that we allow third-party behavioural tracking. When visiting our website, the IP address used to access our website may be logged along with the dates and times of access. This information is purely used to analyse trends, administer our website, track users’ movement, and gather broad demographic information for internal use such as statistical assessments and website improvement. Most importantly, any recorded IP addresses are not linked to personally identifiable information.

As is typical of most websites, other information may also be collected. For instance, the source that referred you to our website is generally known. Likewise, your duration on our website and your destination when you leave our website may also be tracked. Other common data collected includes the type of operating system you are using to access our website. Similarly, the type of web browser is often noted. Again, this is common data collection, and helps ultimately to produce a better end-user experience.

COPPA (Children Online Privacy Protection Act – US)
When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

We do not specifically market to children under the age of 18 years old.

Fair Information Practices Principles
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

We will notify you via email within 7 working days.

We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

CAN-SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We will only collect your email address in order to market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CAN-SPAM, we agree to:

  • Not use false or misleading subjects or email addresses
  • Identify the message as an advertisement in some reasonable way
  • Include the physical address of our business or site headquarters
  • Monitor third-party email marketing services for compliance, if one is used
  • Honour opt-out/unsubscribe requests quickly
  • Allow users to unsubscribe by using the link at the bottom of each email

If at any time you would like to unsubscribe from receiving future emails, you can click the ‘unsubscribe’ link at the bottom of each email or email us at debs@trulyplum.com and we will promptly remove you from ALL correspondence.

Contacting Us
If there are any questions regarding this Privacy Policy, you may contact us using the information below:

Guenroc Marketing (Truly Plum)
Unit 25090
PO Box 6945
London W1A 6US
United Kingdom

debs@trulyplum.com

 

Last Edited March 2020

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